Expedia | No Booking Fees.
A little goes a long way. Expedia asked us to find a way to tell travellers they don’t charge booking fees. Other travel companies charge up to $50 when you book with them.
So we created travel guides with the money they saved when they booked with Expedia.
After the success of the campaign, we were asked to launch Expedia's package holiday deals. We built on the travel show format of 'New York on $50' and asked Expedia's Facebook Community to be part of the campaign in a very unique way.